If you are an entrepreneur, you are an expert in what you do! You know what you do inside and out, and you have ended up where you are for a reason. You’ve worked really hard to get where you are and you’ve learned a lot, and you’ve gotten there on your own right. No matter what type of business you have, YOU are the expert! You’ve either built something out of nothing (if you created your own business) Or if you bought a business, you’ve grown it into what it is today.
By now we know the power of social media for business. Most of us are ON social media, but not necessarily USING it.
If your business is on social media, you know that there is TONS of info out there about what to do and what NOT to do online. However, not everything you hear or come across online is legit. Some advice might be plain not true, or just harmful to your business' online presence. This can happen when the appropriate research isn't done, or when well intending people misinterpret things. In this video, I discuss 3 common DON'Ts I see on social media and what to do instead!
Running a business is hard - I don't need to tell you that. You have a million plates in the air at once and you are ultimately responsible for everything. You are responsible for doing the work, doing the administrative part, and for finding the customers! And finding the right balance between all of these is a tricky job. There isn’t really anything in life that prepares you to be a business owner.
A couple of weeks ago I signed-up for a local 10k event. One of my goals on race day was to run the entire race – meaning no breaks and no walking. And, I DID IT! And while I was running, I was thinking about the similarities between running events and social media marketing. Watch the video to find out what those are!