The RIGHT (and wrong) way to boost a live video!

Don’t boost your post! It’s a waste of money!

Wait. What? When did that become the common perspective on boosted posts?

Is boosting a post always the way to go? No. But boosted posts absolutely have a time and a place.

What you need to know is that when you boost a post, you are essentially pushing your post out to more people with the objective of getting “engagement” (aka, action on the post).

If that is your objective – great. If not, you should consider creating an ad. Watch the video to hear what strategy I use with my own live videos!

Want to learn more about using live video to attract customers? Join me LIVE on April 12 at 12PM AST! CLICK HERE to sign up. In this 1-hour session, Get More Qualified Leads with LIVE VIDEO, I will share with you how to use live video to build your audience, increase engagement, and attract more customers! CLICK HERE for more info.